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Responsible Marketing Can Help You Sell Your Products Online

The advent of the Internet and e-commerce has opened many doors for businesses of all sizes, particularly smaller businesses that primarily rely on local walk-in traffic for their revenue.  An Internet-based storefront allows customers from all over the world access to products and services that they may not have locally or, in many cases, provides shoppers and buyers with ease of purchase and the convenience of not having to leave their home or office computer to make a purchase.

E-commerce sales in the US for the first half of 2009 totaled approximately $64 billion, or roughly 3.5% of total US retail spending.  Online retail sales in the U.S. are expected to grow about $20 billion to $30 billion each year for the next several years, reaching somewhere between $215 billion and $335 billion by 2012, according to two recently released reports on e-commerce.

This presents significant opportunities for those businesses daring enough to take the step to launch an e-commerce platform.  Granted, launching an e-commerce storefront isn’t for every business, but if you answer “Yes” to any of the following questions, it may be right for you:

• Do you currently have product inventory?
  
  
• Does your business have limited foot traffic?
  
  
• Do you offer niche products or services at a competitive price that would appeal to customers outside your local market area?
  
  
• Does your retail store benefit from tourists or out-of-town shoppers?
  
  
• Would you like to increase sales revenue?

Responsible Marketing has real-life e-commerce experience to help your business plan, design, launch and successfully operate an online store.  We’ve been through the trials and tribulations already and have the experience to get your online store up and running, more quickly and with fewer headaches than you could do it yourself, even if you are Internet and/or tech savvy.

We’ve been through the process.  We know the process. We know what it takes to:

Responsible Marketing can work with your business to establish a turnkey solution where we train you (or your staff) to operate and manage the entire process or we can manage it for you on an ongoing basis. Taking advantage of our experience can save you lots of time, money and frustration, not to mention getting your new online store off on the right foot.  If you’re ready to discuss taking your retail business online in more detail, send us an email using the form below and we’ll schedule a free consultation with you to figure out if e-commerce is right for your business (we've respectfully turned down, and recommended not moving forward with e-commerce platforms for numerous clients because an e-commerce platform was not a good fit at the time).